5 things you want to know from the last week in employer branding #72

This is a 5-bullet weekly pit stop for all interested in effective employer branding #72

Make sure your team and other EB freaks you like develop with you too. Just send them the link to join us!

 

1. A BRAND TO FOLLOW: Netflix explores the meaning of work. ?

@Netflix is streaming a new docuseries called ‘Working: What We Do All Day’ which explores the meaning of work for modern Americans in a time of rapid change.

What is interesting about the Netflix docuseries?

? The 4-part series follows individuals at all levels of the workforce, from service jobs up to the C-suite, in home care, technology and hospitality industries.
?In the series, the former President Barack Obama visits people in their homes & places of work as part of exploring questions like, ‘What brings you joy in work and what gives you purpose? And what makes a good job good?’

Enjoy the docuseries and discover more on the company page.

#employerbrand #customerbrand #meaningofwork #companypurpose #candidateneeds #employeeneeds #values #employeeengagement #employeesastisfaction #retention #motivation #drivers

2. ACTIVATIONS TO FOLLOW: Tito’s betters the lives of pets & their families.?

@Tito’s Handmade Vodka has been dog people for over 25 years. Since the very beginning, it has opened its doors to their four-legged friends. From the distillery, marketing home base, to home offices around the country, and beyond, they have been enjoying the furry companions by their side.

What makes Tito’s approach spectacular?

?The company allows all employees to bring their furry best friends to the office.
?It regularly has a ‘co-woofer’ of the week, complete with a featured blog post on the website.
? Under the ‘Vodka for Dog People’ program, Tito’s partners with animal welfare nonprofit organizations about 800 times a year for events and fundraisers.
?It has found homes for more than 70 dogs, many of which were adopted by employees.

Read on to find out more about Tito’s history of caring for animals in need. Why not to follow this example and positively impact your employees’ health, productivity and social attitude change?

#employerbranding #bestpetworkplace #employeeexperience #employeeengagement #workculture #dei #policies #petbenefits #pawternityleave #petinsurance #wellbeing #productivity #performance

 

3. BUSINESS LONGEVITY TRENDS TO CONSIDER. ?

According to the research by @JP Morgan Chase, 75% of companies disappear within 15 years. The average employee life expectancy is almost 4 times the life expectancy of a company.

What makes this research useful and important to us?

1. As employees, we should reskill ourselves many times during our lifetime to keep ourselves relevant in ever-evolving industries.
2. As employers, we should build new skills, otherwise our employees will leave their jobs.

? Check the JP Morgan Chase business longevity dashboard here.

#businesslongevity #smallbusiness #lifeexpectancy #reskilling #upskilling #learning #training #employeedevelopment #employeegrowth #retention #attrition #loyalty 

 

4. A TOOL TO USE: SeekOut Assist – ChatGPT for recruiters.?

Discover SeekOut Assist—the first-of-its-kind ChatGPT for recruiters.

It is built on a massive data platform with close to a billion worker profiles. It has a powerful search and sourcing system that lets recruiters & HR leaders find job candidates by understanding skills, job experience, credentials, and professional certifications.

? Check it here and share your experience with us!

#tool #generativeai #chatgpt #technology #candidateexperience #humanexperience #application #recruitment #hiring #sourcing #jobopening #skills #knowledge #careerdecisions

 

5. A PODCAST TO ENJOY: What it means to be human in the age of AI. ?

A very insightful dive into AI impact with Tomas Chamorro-Premuzic, author of ‘I, Human: AI, Automation, and the Quest to Reclaim What Makes Us Unique’ and JP Elliott, Future of HR podcast host.

In the Future of HR podcast episode you will gain the insights on:

?what leaders fear most about the coming age of AI;
?why AI has the potential to quantify job performance for knowledge workers;
?why EQ and soft skills will become even more important for leaders in the age of AI.

#podcast #ai #technology #innovation #transformation #humanintelligence #eq #softskills #talentmanagement #leadership #jobperformance

A BONUS PIECE FOR YOUR BRAIN ? 

‘Built for People: Transform your Employee Experience using Product Management Principles’ book you need to read

How to transform the people function, applying the best elements of a product-management approach?

The author Jessica Zwaan explains how to improve workforce and business performance by developing people-centred ways of working, evidence-based decision making and a culture of continuous feedback and iteration.??

#employeeexperience #methodologies #agile #innovation #productmanagement #businessperformance #workculture #employeeengagement #retention #leadership #book 

Thank you all for your amazing work we can publish here! Do let us know if you have something amazing to share with our community.

Let’s grow together! ❤️

ps. if you like our content, make sure your team and other EB freaks you know develop with you too. Just send them the link to join us.

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