5 things you want to know from the last week in employer branding #118

This is a 5-bullet weekly pit stop for all interested in effective employer branding #118

Make sure your team and other EB freaks you like develop with you too. Just send them the link to join us!

 

1. A BRAND TO FOLLOW:NBC Sports & Making Space develop new pathways to employment & career advancement for disabled talent.

@NBC Sports and @Making Space are increasing the representation & inclusion of disabled talent in sports media.

They have released a free on-demand training course designed to build an expansive pipeline of disabled talent. The course graduates may apply for hosting opportunities at NBC Sports, which aims to integrate new diverse voices into their broadcasting.

What is interesting about the training course?

The program offers a comprehensive curriculum covering the basics of sports television commenting. Talent will advance in interviewing techniques, scriptwriting, mastering teleprompter use, and building on-camera confidence.

Upon completion of the course, participants are encouraged to showcase their skills by uploading a showreel to the platform, putting them in the “pre-qualified” pipeline for NBC Sports.

Read on to find out more.

 

 

#employerbrand #customerbrand #talentacquisition #recruitment #innovation #candidateexperience #skills #training #representation #dei #disabledtalent #sportsmedia

 

2. ACTIVATIONS TO FOLLOW: Starbucks designs quieter stores for a more inclusive experience.

 

@Starbucks is making the design changes to create a more inclusive experience for guests as well as to enhance employee experience.

What initiatives are to be designed in the stores in line with a more inclusive framework?

The improved acoustics to reduce background noise & reverberations and translate to order accuracy.

Point-of-sale systems & coffee machines easier to use for employees to make the existing stores more productive.

Status boards to show customers’ names and the progress of their order.

Automatic doors where possible.

A larger hand-off counter, with clearance for wheelchairs or service animals.

Improved lighting designed to reduce glare; all-in-one bathroom fixtures and many others.

Discover more how Starbucks is utilizing its guidelines for inclusive design at their stores.

Why not to follow this example and introduce renovations to advance accessibility at your workplace?

#employerbrand #customerbrand #workplacedesign #customerexperience #employeeexperience #productivity #dei #inclusivedesign #accessibility #renovations

 

3. THE FUTURE OF EMPLOYEMENT TRENDS 2024 TO CONSIDER.

 

@Randstat recently published the Workmonitor 2024 report, which provides an in-depth analysis of the emerging labour market trends, worker attitudes, and the future of employment based on a comprehensive global survey. Some key takeaways include:

1. Ambition & motivation. Employees are rethinking what they want, putting work-life balance, flexibility, equity & skilling at the heart of career decisions.

2. Flexibility. Talent still demands and seeks flexibility to accommodate all their priorities.

3. Equity & understanding. Employees favor employers whose opinions, values and world views reflect their own as likeminded partners who they can forge connections with and improve equity in the workplace.

4. AI & skilling. The increasing adoption of AI has made a particularly strong impact on employees’ need for (re)skilling. Learning to use AI is at the top of the list, along with IT and tech literacy, followed by wellbeing and mindfulness.

Navigate through the insights, emerging from the Randstat Workmonitor 2024 report.

#jobsatisfaction #worklifebalance #flexibility #equity #skilling #generativeai #digital #learning #professionaldevelopment #techliteracy #wellbeing #mindfulness #trends2024

4. A PODCAST TO ENJOY:Establishing the employer brand function on a global scale.

employer brand function on a global scale with Stefanie Drerup, Head of Strategic Talent Ecosystem Development & Employer Branding at Siemens and Jörgen Sundberg, podcast host.

The Employer Branding Podcast episode unveils:

how to establish an employer brand function on a global scale;

how to activate your company’s EVP;

how to identify talent needs.

#podcast #employerbrand #globalfunction #evp #pillars #talentneeds #culture #talentecosystem

 

5. THE EBSTARS AWARDS TO APPLY FOR. ⭐

 

⭐ Elevate your employer brand with the EBstars Awards.

The application process for the EBstars Awards is already open. ✅

➡ fill in a comprehensive online questionnaire
➡ discover your company’s strengths and areas for development

➡ receive a detailed report based on your answers
➡ become awarded with up to 20 special titles

Apply for the EBstars Awards today.

#awards #employerbrand #360assessment #survey #winner

 

SPECIAL NEWS FROM EBSTARS ACADEMY:How to differentiate with an award-winning EVP.

In her case study Ally Brown, VCA Animal Hospitals shares how to craft a standout EVP that resonates with talent, aligns with your employer brand and showcases the unique value proposition of working for your company.

Check an excerpt from it and dive into the world of employer branding & innovation with us!

Join our YouTube channel for more expert insights & groundbreaking discussions.

We have carefully selected short & highly practical excerpts from the EBstars Conferences & tailored them to your needs to teach you to attract, retain, and engage talent.

 #youtube #learnings #knowledge #hr #inspirations

 

A BONUS PIECE FOR YOUR BRAIN

“The Pomegranate principle: best practices in diversity recruiting” book you should read

 

What effective strategies are there for diverse talent recruitment?

The author Rory Verrett shares the best practices in recruiting and retaining diverse talent for your organization. The book offers accessible strategies, proven & innovative techniques, tools and tangible solutions for making the recruitment & retention of diverse talent the centerpiece of your DEI vision.

Thank you all for your amazing work we can publish here! Do let us know if you have something amazing to share with our community.

Let’s grow together! ❤️

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