This is a 5-bullets weekly pit stop for all interested in effective employer branding #41

Make sure your team and other EB freaks you like are developing with you too. Just send them the link to join us!

 

1. A BRAND TO FOLLOW: Shiseido enhances employee satisfaction.

A cosmetic company @Shiseido Hong Kong is increasing its focus on work-life balance and wellbeing. Recently it has adopted 7 employee-centric programmes which embrace various initiatives related to flexible work, promoting corporate culture and employee wellness.

What is special about these initiatives?
a hybrid work model allows employees to personalize their working location & hours; employees are entitled to work remotely up to 2 days per week;
interactive games promote corporate TRUST 8 working principles in a fun and relaxed environment;
a Summer Relax Programme brings a 4,5-day work week in summer offering employees an opportunity to take 2 half-day Friday leaves a month between June and September.

Enjoy more  exciting initiatives with Shiseido by following the link.

#employerbranding #benefits #perks #employeeexperience #corporateculture #wellbeing #gamification #hybridwork #remotework #worklifebalance

 

2. ACTIVATIONS TO FOLLOW: Philips launches eBERG.

As an employer, @Philips has the ambition that every employee is treated equally and valued for who they are. The company leaders work hard to make inclusion and diversity part of its DNA. That is how a safe space to be open and vulnerable about sensitive issues appeared.

eBERG is not just a group for black people to exchange experiences but a safe haven for everyone to discuss all matters related to DEI.

According to the 2018 Deloitte Millennial Survey, 74% of millennials believe their company is more innovative when it has a culture of inclusion.

What is so special about eBERG?
employees of all backgrounds feel psychologically safe & open to have conversations about multiple sensitive topics;
it includes senior leaders along with hundreds of employees from every level of the organization in Europe and beyond;
it is a valuable resource for diverse perspectives on Philips initiatives and activities.

Discover more about the Europe’s Black Employee Resource Group here. Why not to follow this example and have something special in the field of inclusion & diversity, health & well-being in your company?

 

#dei #openculture #wellbeing #innovation #employeeexperience

 

3. TRENDS TO CONSIDER: RECRUITING INNOVATIONS.

Gartner shares a unique data to help recruiting leaders determine their technology and innovation portfolio and investment strategy. 4 key trends for recruiting technology include:

1. Sourcing and lead generation. Employee referral platforms rise in importance as a way to boost high-value candidate leads.

2. Candidate and new-hire engagement. Mobile-optimized career sites are a top current and future priority.

3. Assessment and selection. Online situational judgement assessments also rise in future importance as they help companies assess candidates on their decision-making abilities.

4. Hiring management tools. Advanced analytics and reporting appear as No. 2 as recruiting functions get insight out of complex internal and external data.

Explore the Gartner 2022 survey findings here.

#employerbranding #trends #recruitment #sourcing #talent #engagement #technology #tools #innovation 

 

4. A PODCAST TO ENJOY: Overcoming recruiting challenges for start-ups

A very inspiring dive into recruiting challenges with Meghan M. Biro, TalentCulture Founder, WorkTrends host and Julia Kimmel, VP of People, RocketReach.

In the WorkTrends podcast episode you will gain the insights on:

how to recruit work-from-home talent for fast-growing startups;

how to be strategic about sourcing;

why startups will gain a hiring advantage over large companies in the next decade.

#podcast #recruitment #sourcing #warfortalent #worktrends #hiringstrategy #wfh #startup 

 

5. AN APPROACH TO FOLLOW: How to engage frontline managers.

Frontline managers are the most crucial lever when it comes to engaging company employees.

Gallup shares 5 steps a leader can take to support and engage their managers better:

1. Focus on all the elements of the manager experience from attraction to onboarding to performance development.
2. Empower your managers to become coaches, not bosses.
3. Select your managers based on their aptitude for management.
4. Provide ongoing manager development with learning programs that are multimode, continual and experiential.
5. Require all leaders, including yourself, to develop coaching skills and give managers meaningful, frequent, strengths-based feedback.

Discover Gallup best practices explained in detail here.

#leadership #management #skills #employeeexperience #employeeengagement #coaching

A BONUS PIECE FOR YOUR CAREER

 

What is great about employer branding?

We are in demand across the globe! Check the job openings we have spotted:

Italy: EY is looking for a Talent Communications and Brand Advocacy Leader HERE

Israel: Xtra Mile is looking for a Marketing & Employer Branding Manager HERE

China: Michael Page is looking for an Internal Communications Manager HERE

USA: JPMorgan Chase & Co is looking for an Internal Employee Engagement Lead HERE

#keepgrowing #ebjobs #career

Thank you all guys for your amazing work we can share and learn! And let us know if you have something amazing you would like to tell our community! Let’s grow together

ps. if you like what we sending you, make sure your team and other EB freaks you like are developing with you too. Just send them the link to join us!