We are back with our weekly pit stop for freaks like us interested in effective #employerbranding ?

And we have some important changes being made! After analyzing 10 weeklies from last year on what you have read, liked, and shared we decided to be even more effective. We decided to go for a shorter but more regular and more hands-on level. So have fun reading it and let us know how do you like it! ❤️

OHH and make sure your team and other EB freaks you like are developing with you too. Just send them the link to join us!

 

1. BRANDS TO FOLLOW: BOSCH China helping to believe in their EVP

Trying hard to make your employees and candidates believe in your message? We’ve got a great example for you 100 proof points for 3 EVP pillars BOSCH has constructed under 100 Reason messaging when launching their new EVP.

Look at this and look for your RTB (reasons to believe) in communication. How can you use them to make your candidates believe you saying ‘we are great’? Send us your examples!

 

 

#EVP #RTB #messaging

 

2. TOOLS TO USE: DIVERSITY CALENDAR

Cool calendar for planning posts in social media, “thank you” mailing to your employees or just throwing a party within your community. Download diversity calendar from Vercida HERE 

 

 

#diversity #tools

 

3. TRENDS TO UPDATE: employee experience is changing fast, so should you!

Insightful talk on how #ex is changing rapidly to generate better culture and better business. Well done David Green having Melissa Aronte being interviewed on that!

In this episode you will find a lot of inspirations on:

The state of employee experience today, how to measure the business impact of EX, and the future of the field
Hints and tips for EX, HR, and people analytics leaders on the technology buying journey
Continuous listening in the workplace: the business value, key challenges and data sources available beyond employee surveys

 #employeeexperience #ex #research #employeelistening

 

4. TOOLS TO USE: an automated phone and email screening service

Dear recruiter! Please fill out the form below and let’s see if I will have time for your offer 🙂 It will take only 3 minutes!

 Yep, this is a real message from a real candidate. Sent using Riphaina – a new tool helping in matching recruitment needs. Sure it is IT, but definitely will roll out to other sectors as we still look for new ways how recruitment should look like these days AS THE OLD MODEL HAS REACHED THE DEAD END.

So check Riphaina – for recruiters to instantly know if a candidate is interested in a position. For candidates to screen recruiters and instantly find a position that matches their location, skills and salary needs.

Riphaina.com – The future of Job Hunting – Prevent Recruiter SPAM – Riphaina.com

 

#tools #recruitment #candidates

 

5. AN EMPLOYEE ADVOCACY PIECE TO GET INSPIRED BY “Merhaba from Istanbul, Turkey” 

Looking for ways to make your Insta more around emotions and real employees’ voices? Check @Microsoft featuring a lovely and inspiring piece of employee advocacy on their @microsfoftlife Instagram account.

WHY DO THIS? According to Social Media Today, posts by employees achieve 8 times the engagement of content shared directly by a brand. Why not to leverage employee experience and loyalty by engaging your employees in creating insta content and coming up with sparkling ideas to support your employer brand?

 #instagram #employeeadvocacy

BONUS PIECE FOR YOUR BRAIN 

 ‘Talent: The Market Cap Multiplier’ book you need to read

What high-stakes personnel decisions and bold actions were taken by CEOs, investors, and boards who grew six real and world-class companies, ranging from e-commerce startups to corporations like @Johnson & Johnson?

Learn from the multifaceted and replicable methodology described, which proved to be effective across geographies, cultures, and sectors. TALENT is the key.

The authors Anish Batlaw and Ram Charan guide you through different case studies, breaking down the decision-making processes and outlining practical insights on how to build and incentivize management teams which will multiply company value several times over in 4-5 years. 

 

#book #talent #highperformance

BONUS PIECE FOR YOUR CAREER   What is great about employer branding? We are in demand across the globe! Check the job openings we have spotted: Poland: State Street is looking for a TA Brand Manager AVP HERE and ask Anna for more info! Russia: Luxoft is looking for an Employer Branding Specialist HERE Canada: Thomson Reuters is looking for a Senior Employer Branding Specialist HERE USA: Schneider Electric is looking for an Employer Branding Manager HERE Australia: Serco is looking for a Senior Talent Acquisition Business Partner HERE

#keepgrowing #ebjobs #career Thank you all guys for your amazing work we can share and learn! And let us know if you have something amazing you would like to tell our community! Let’s grow together ❤️   And don’t forget to follow us to get info on what we planning in 2022 for you. This is your road to #ebstars!