According to Cielo Talent, 83% of nearly 4000 corporate HR leaders across the globe belive that employer branding has a significant impact on hiring quality talent. However, gone are the days when you could just publish a job opening on a highly trafficked job board and wait for the resumes to roll in. Today recruiters need to meet candidates where they live and breath and omnichannel talent acquisition can do that.

What will you learn?

• Why is employer brand reputation important? What tools and channels to use when building an employer brand reputation?
• How to develop an effective omnichannel communication strategy to appeal to both employees and candidates?
• What initiatives did Gympass, Spain launch to reverse the stereotype of poor career opportunities within the comoany as was perceived by the employees?
• How to create an atmosphere and culture of empowerment within your company?

Who is hosting this learning?

Duarte Ramoz, VP of People, Europe & Global Head of TA, Gympass, Spain

Duarte has over 20 years of experience in talent acquisition, HR and talent management. Since 2019 he has led the growth of the company from 700+ to 1300 employees. Today he oversees all aspects of talent acquisition, employer branding and internal mobility.

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Francisco Lopez Gonzalez, Global Head of TA and External Employer Branding, Gympass, Spain

Francisco is an experienced professional who has previously worked for such global companies as Procter & Gamble, Michael Page, ESIC Business & Marketing School.

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