How to crack your employer brand strategy?
It’s vital to use data to drive your employer branding strategy. Learn what tools can help your company to gather valuable and constructive information and make data-driven decisions to attract high quality candidates and strengthen your employer brand. Learn how to understand the market dynamic and your company positioning in the competitive landscape.
What will you learn?
- What role does data play in employer branding?
- What tools can help you gather data for your future data-driven decisions?
- What archetypes are there to fit your comlany best?
- How to monitor your company success at each step of the Talent Journey?
Who is hosting this learning?
Barbara Zych, CEO & Founder of EBnavi, Employer Branding Institute, Poland
Barbara is the CEO of the Employer Branding Institute. She has worked for years at the intersection of business and science, implementing acquisition and retention strategies for Fortune 500 companies. She is the author of the EBnavi.com platform for employer brand management based on data from over 250 processes, which reduces the HR operational costs by up to 80%.
Course Content
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Course Content
What You Will Learn
Learning summary
How to crack your employer brand strategy?
