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What it is about?
Learn on how the company, a top retailer in Europe, implemented an access program to provide workplace opportunities for people with disabilities. The program includes recruitment and integration initiatives, making offices and stores more accessible, and implementing creative projects like diversity shopping cards and a TikTok challenge with sign language elements. The speaker discusses the impact of the program, including impressive statistics on job openings, applications, and successful hires.
What will you learn?
- Why are diversity and inclusion considered foundational pillars for the company, and how do they contribute to its success?
- What recruitment and integration strategies were employed to make the workplace more accessible and inclusive?
- Discover creative projects like diversity shopping cards and a TikTok challenge designed to promote diversity and inclusion.
- Gain insights into the program’s impact through statistics on job openings, applications, and successful hires.
Who is hosting this learning?
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Estera Anghelescu, Recruiting & Employer Branding Director, Kaufland, Romania
Recognized as the “Employer Brand Global Leader of the Year” by Kantar in 2022, Estera Anghelescu serves as the Recruiting & Employer Branding Director at Kaufland Romania and Moldova. Joining the Kaufland team in 2004, she has spent 18 years championing success stories through innovative programs and campaigns. Committed to continuous growth, Estera has participated in executive education programs at the University of North Carolina at Chapel Hill and MIT, as well as an Executive-level course at the Employer Branding College. Beyond her professional achievements, Estera is an avid badminton enthusiast, regularly engaging in matches that test her endurance and skills.
Learning summary
Case study: How to provide access to a workplace for people with disabilities
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