This is a 5-bullet weekly pit stop for all interested in effective employer branding #93

Make sure your team and other EB freaks you like develop with you too. Just send them the link to join us!

 

1. A GLOBAL EMPLOYER BRANDING FESTIVAL TO ATTEND. ✨

The Global Employer Branding Festival 2023 is coming. ?

The online event will run from 28 to 29 November inclusive, covering 3 regions – EMEA, AMERICAS and APAC.

Talented professionals from different corners of the world will touch every heart and share their case-studies, success stories, hands-on experience and inspiration.

It is a great opportunity to exchange knowledge, network and celebrate success. ?

Join us & spread the word!

? Hurry up & book your seat here: https://www.employerbrandingstars.com

? Join the event community on LinkedIn here: https://www.linkedin.com/events/employerbrandingstarsfestival207066500716428767232

 

#employerbranding #festival #ebstars2023 #EMEA #AMERICAS #APAC 

2. A BRAND TO FOLLOW: Make more of yourself at Screwfix. ?

@Screwfix gave its employer brand a makeover. Keeping the existing brand statement, the new employer brand celebrated the people who make the company what it is – their skills, achievements & personalities.

Having @ThirtyThree as their partners, Screwfix won the Employer Brand – National award at the 2023 RAD Awards. 

How did Screwfix approach the project?

?The film featured the employee ‘stars’ to reinforce the brand message.

?The ads highlighted the welcoming & inclusive culture and appeared in-store, on social platforms and online.

?The careers site was also refreshed.

‘Make more of yourself’ with Screwfix and check the company positioning on their website.

#employerbrand #customerbrand #workculture #workatmosphere #employeeexperience #talentneeds #dei

3. TA TRENDS TO CONSIDER IN 2023. ?

Will a return-to-office policy impact your ability to attract top talent?

A very insightful CEO Outlook 2023 from @KPMG shows that:

• 64% of CEOs expect a full return to the office in 3 years’ time;
• 87% of CEOs are likely to reward employees who make an effort to come into the office (favorable assignments, raises, promotions).

As companies roll out their return-to-office plans, it is crucial for leaders take a long-term view that embraces the EVP and considers employee needs to ensure that talent is nurtured & supported.

Dive deeper into the KPMG research findings and discover how CEOs plan to support & attract talent over the next 3 years.

#workmodel #wokrplace #talentneeds #employeexperience #talentacquisition #retention #evp #rewards #promotions #hybrid #remote #rto #policies

4. A PODCAST TO ENJOY: How to create personalized employee experiences. ?

A very insightful dive into personalized employee experiences with Piyush Mehta, Chief HR Officer at Genpact, and David Green, Digital HR Leaders podcast host.

In the Digital HR Leaders podcast episode you will gain the insights on:

?what innovative strategies for tailoring employee journeys are;

?how data-driven tools & technology shape employee experiences;

?how personalized employee experiences help achieve organizational success.

#podcast #employeejourney #data #tools #technology #employeeexperience #talentmanagement

 

5. A TOOL TO USE: HR strategy creation map. ?

Discover an onboarding checklist from @BambooHR which documents essential tasks from collecting tax forms to scheduling intro meetings. Not only your company will align around best practices, but you’ll also provide a consistent, thoughtful experience for all new hires.

Check it here and let us know if you find it useful. ?

#tools #checklist #onboarding #newhires #buddy #orientation #employeeexperience #retention

A BONUS PIECE FOR YOUR BRAIN ? ‘Creative Blindness’ book you should read

How to enhance your creative vision?

The author Dave Trott shows us what genuine creative vision looks like. It is problem-solving, clarity of thought, seeing what others do not see, and removing complexity to make things as simple as you can.

The lessons revealed in the book can be applied in advertising, business, and everyday life. By seeing things differently, you can think differently, and change the world around you. ??

#employerbrand #creativevision #problemsolving #complexity #simplicity #advertising #business #book

 

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Let’s grow together! ❤️